Habitat: Centre of Attention
A Q1 social campaign for Habitat designed to place products at the centre of engaging, social-first content.
Concept
A playful approach focused on personifying products as attention-seekers.
Execution
Concept development and direction across a mix of still and video content for social.
Outcome
A series of engaging assets designed to highlight product in a fresh and visually impactful way.
Role: Creative Concepts, Art Direction, Direction